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Numbers sales are one indication
Apple has always been able to put out an innovative product. This by far is one of the main reasons that they are the richest companies in the world. That can be proven by the record earnings numbers that were reported last week by Apple CEO Tim Cook. With the Apple Watch on the loom, the company could be seeing even bigger numbers. The Apple Watch is certainly looking to be a stylish and fashionable item. The consumer could not ask for anything stylish than an 18K gold Apple Watch. Style is looking to be one of new draws for consumers when it comes to the new wearables market and Apple is looking to have the upper hand.
The new high earnings by Apple were attributed to the iPhone but again the iPhone is known as a stylish and fashionable item itself. It seems that no matter how wealthy that one is or how poor they /4/be, all of them have or yearn for an iPhone. It is a status symbol that is easily recognized when a consumer is out in public. Wearable technology is certainly going to be a big fashion item and it looks like that Apple will be taking advantage of just that.
Making the Apple Watch a fashion trend and item has been one of the focuses and goals of Apple. Apple likes to advertise their products with trendy advertisements with the hopes of bringing in more consumers. In the end though they want their products to do the fashion exhibiting and the iPhone is doing that and the Apple Watch looks to be certain to do just that. Apple execs have said that one of the reasons that the Apple Watch has taken so long to be released was because they wanted to make sure that the smartwatch exuded some kind of fashion and style. They believe that while functionality is a chief reason that people buy Apple products, they also want to be known for their style and fashion. The pending Apple Watch is certainly looking to be a product that will be a fashion item for years to come. It should certainly make Apple tops when it comes to style in the wearables market.
Source: CNET
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