Apple needs Apple Watch to succeed

Look to top wearables market

With the recent fourth quarter of 2014 numbers and earnings released by Apple last week, the company certainly should be looking at 2015 to be an even bigger and better year. The iPhone 6 and the iPhone 6 Plus have brought on a huge part of the latest record sales by Apple. The company is also banking on the Apple Watch to be a big seller as well. If Apple is to keep those record numbers sustained and looking to do more, they must expect the Apple Watch to succeed during the first months after it is released in April.

The iPhone actually seen a drop of about 7 percent in sales over the last year but it was over this past holiday season with the release of the iPhone 6 offerings that a huge boom occurred. The iPhone accounted for nearly 70 percent of the sales during the record quarter comprising of the quarter of the Christmas holidays. Apple has also seen declining iPad and iPod sales so that means that the Apple Watch is going to have to be very innovative in order for the company to stay tops in their market.

Another thing that Apple will have to do is make sure that they can out distance themselves from Google when it comes to the wearables market. The Android Wear has been getting mixed reviews and has been out for a year. The Apple Watch is going to have to show right off the bat that it is going to be superior to the Android Wear. Basically and simply put, Apple is going to have to put a top notch product on the market. Apple is going to have to hope that the Apple Watch will do just as the iPhone has done as late. If that can happen, then Apple should see even bigger and better sales during the course of 2015.

Source: USA Today