Newcastle Brown Ale is back this year trying to skim off attention from the Super Bowl. Last year they had been very successful with an hilarious campaign that starred Anna Kendrick.
Anheuser-Busch InBev has the exclusive beer advertising rights for the Super Bowl. This means no other beer brewer can advertise in the Super Bowl or even mention Super Bowl in their commercials. Last year Newcastle Brown Ale managed to run a very successful campaign that skimmed attention from the Super Bowl. Newcastle released a set of videos about making a mega huge football game ad that they didn’t make. The campaign climaxed with a hilarious video staring Anna Kendrick. The actress explains that she is kind of beer commercial hot.
Now Newcastle Brown Ale is back with a new campaign attacking the Super Bowl 2015. This year Newcastle Brown Ale starts out attaching itself to the Doritos Crash the Super Bowl. As Newcastle can’t afford big game airtime, but a Doritos can. The beer brewer made a user generated Doritos Super Bowl ad submission that has instead of a Doritos bag Newcastle Brown Ale beer.
Watch below the behind the scenes video released along side with the above Doritos ad spoof.
I am already very excited to see where Newcastle Brown Ale is going with their new Super Bowl 2015 ad spoofing campaign.
Super Bowl Ad Facts & Figures
Football Game Achievements
Newcastle Brown Ale landed a huge win online during the Super Bowl 2014 with the If We Made It campaign.
Football Game Ad Agency
Social Accounts for Football Game Ad
Newcastle Brown Ale on Twitter
Newcastle Brown Ale on Youtube
Newcastle Brown Ale is a Heineken Brand. Heineken acquired Scottish&Newcastle back in 2008. Newcastle Brown Ale features fewer hops and a blend of light and dark malts resulting in less bitterness and a unique, smooth flavor.
I4U News will again bring you full coverage of the Super Bowl 2015 Ads. The Super Bowl 2015 will take place on February 1, 2015 in Arizona. The Super Bowl XLIX game will be played in the University of Phoenix Stadium in Glendale. NBC is broadcasting the Super Bowl 2015. The Super Bowl 2015 Halftime Show will be performed by Katy Perry. The constantly updated Super Bowl Ads List is tracking all 2015 Super Bowl Ads.