Clio Awards announced the Super CLIO award. In the first ever Clio Creative Bowl, a panel of industry experts picks the best Super Bowl ad.
There is a new Super Bowl ad award this year. Clio Awards announced to host the first ever Creative Bowl. A panel of industry experts is selecting the best Super Bowl ad and honor it with the Super Clio award.
There are already several top honors and rankings for Super Bowl ads. The most prestigious is the USA Today Ad Meter. The new Super Clio Award will be right away up next to the USA Today Ad Meter though, as Clio Awards are one of the most prestigious awards for creative industry.
Focused on highlighting the best advertising creative airing in the Super Bowl, the two-part competition will feature an expert jury voting on the top spot, and a live trophy presentation in the winning agency’s city.
Creative Bowl is the brainchild of Rob Reilly, global creative chairman at McCann Worldgroup, and leader of this year’s Bowl jury. Coverage will appear on all CLIO social channels and the Creative Bowl blog. The inaugural Super CLIO winner will be announced at 4pm on Monday, February 2nd.
Clio President Nicole Purcell and CLIO Executive Director of Marketing Brooke Levy will present the creatives behind the winning spot with a custom Super CLIO statue in-person on Tuesday, February 3rd. Society Awards designed the statue towering above a standard Clio Award at 22 inches, matching the height and look of the big game trophy.
The 2015 Clio Creative Bowl jurors include, Ted Royer, chief creative officer, Droga5; Gerry Graf, founder and chief creative officer, bfg9000; Glenn Cole, founder and chief creative officer, 72andSunny; Colleen DeCourcy, global executive creative director, Wieden+Kennedy; David Lubars, chief creative officer, BBDO Worldwide and chairman, BBDO North America; Susan Credle, chief creative officer, Leo Burnett USA; Steve Simpson, chief creative officer, Ogilvy & Mather North America; Rob Schwartz, CEO, TBWA/Chiat/Day New York and Tim Nudd, creative editor, Adweek.
Find out more on the Clio Creative Bowl site.
I4U News will again bring you full coverage of the Super Bowl 2015 Ads. The Super Bowl 2015 will take place on February 1, 2015 in Arizona. The Super Bowl XLIX game will be played in the University of Phoenix Stadium in Glendale. NBC is broadcasting the Super Bowl 2015. The Super Bowl 2015 Halftime Show will be performed by Katy Perry. The constantly updated Super Bowl Ads List is tracking all 2015 Super Bowl Ads.
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