Taylor Swift takes over Radio for 1989 Launch

Taylor Swift takes over Radio for 1989 Launch
  • Taylor Swift Album 1989
  • Release: Oct. 27


Taylor Swift is going in for the final punch to make the 1989 album a major success. Together with Diet Coke and iHeartMedia Taylor Swift takes over radio for one week.

The new Taylor Swift album 1989 comes out on October 27. Taylor Swift has already three songs in the top 10 iTunes charts. Welcome to New York is number one followed by Shake it Off. Her new album 1989 is unreleased but is already the top album on iTunes.  

Now she takes over radio in what is called a First-Of-Its-Kind On-Air Promotion. The Taylor Swift Radio Takeover will feature Taylor-focused programming and Diet Coke on more than 900 Affiliate Stations to support Swift’s 1989 Album launch on October 27. Taylor Swift will be become the first artist to co-Host all four hours of on air with Ryan Seacrest on Thursday, October 30.  Together, Swift and Diet Coke will take over every Premiere Networks-syndicated CHR (Contemporary Hit Radio) show and its digital platforms during the week of Taylor’s album launch. 

Swift will appear as a special in-studio guest on Elvis Duran and The Morning Show, and be featured on The Kane Show and appear as a special guest on The Johnjay & Rich Show on October 31. Then to round out the week, Swift will guest-host iHeartRadio Countdown with Romeo and be a featured guest on iHeartRadio Countdown with Mario Lopez and Weekend Top 30 with Hollywood Hamilton on November 1 and 2. In addition, Swift will appear as a special guest on Saturday Night Online Live with Romeo on November 1 and appear as a special guest on Club Kane on November 2.

“In our new ‘Get A Taste’ campaign, Diet Coke is showing fans how the delicious taste of Diet Coke can make their worlds a bit brighter. Now, we’re bringing that idea to life for Taylor fans by offering them a taste of her new album in this first-of-its-kind iHeartMedia radio takeover,” said Rafael Acevedo, Group Director for Diet Coke and Coke Zero, Coca-Cola North America. “We hope Diet Coke and Taylor fans will enjoy celebrating the launch of 1989 and getting a taste of Taylor’s new music with us.” 

Taylor Swift will also be guest tonight on the Jimmy Kimmel Live show.

In another promotion Taylor Swift has partnered with Target. Target will offer a special edition of 1989. Available exclusively at Target the 1989 album comes with 3 extra songs and 3 songwriting voice memos. Target also runs a TV ad for the Taylor Swift 1989 album. Watch below.

The Taylor Swift Story: Taylor Alison Swift made her worldly debut in Reading, Pennsylvania. Her pops was a financial expert while mommy dearest was a housewife and marketing executive. Taylor was the curly-haired little girl with golden tresses who would grow up on a Christmas tree farm. Thus things were sugar and spice and everything nice for the small wonder. She used to remove Praying Mantis pods from the branches of trees on her farm. 

Her granny was her earliest muse who caused a passion for things acoustic in Taylor’s musical mind. Taylor’s bloodline has English, Scottish, Irish, German and a pint of Italian breeding in it. She is a very charming and graceful starlet whose best days are still ahead of her. Achieving so much acclaim and reaching the acme of perfection at such a young age is not something encountered everyday. She has always been a super-nice person and doesn’t ever carry any grudges in her heart. According to Swift, she puts all her personal pain in her songs which are chart-topping thrillers of emotional heartbreak and relational chaos. 

Taylor is from a religious family and she and her brother attended bible school. She was fond of horse riding in her youth. Her earliest poems which showed her sensitive side included a verse-loom titled “Monster in my Closet”. To this day its stanzas resemble many of her present day songs. Taylor even wrote a novel at the age of 12. Although she hasn’t published it yet, she said that it contains some very private stuff.   

Taylor made her way through the circles of musical talented souls and got her abilities and cap-abilities recognized by the world at large. Her albums topped each other one after another and she received award after award till she was a well-known name not only in America but in Asia, Africa, Australia and even Antarctica (not to mention Europe). Her songs have content and also form. They include such unforgettable numbers as “Picture to Burn”, “Should’ve said No”, “Tim McGraw”, “Teardrops on My Guitar”, “Our Song” and of course “Love Story”. 

Taylor adores among others: Rihanna, Beyonce, Lynyrd Skynyrd and Eminem. She has made many an appearance in a number of advertisements. As for her acting career it is still in its nascent stages. Her philanthropic efforts know no bounds. She has started a musical educational institute bearing her name too. Besides dating one of the Jonas Brothers, she also dated Jake Gyllenhaal. Read the full Taylor Swift Story.

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